Story
Nehu embodies the fusion of sophistication, functionality, and street culture in modern design. Founded by Tanguy Azoulay, a Paris-based designer with a deep passion for fashion, the brand is influenced by his extensive experience in leading the artistic direction for eyewear collections at renowned brands like Paul & Joe, Carven, and Ba&sh. Tanguy’s approach is shaped by his love for detail, refinement, and heritage, seamlessly combining these elements with a modern, dynamic vision.
Inspired by the vibrant energy of Parisian streets and timeless French elegance, Nehu reinterprets iconic fashion elements with a focus on effortless style and exceptional craftsmanship. Staying true to the principles of refined simplicity, the brand experiments with silhouettes, textures, and details to create a contemporary aesthetic that honors luxury, comfort and utility.
By collaborating with a Parisian development studio, Nehu ensures each piece is crafted with precision and a commitment to quality. With the launch of its debut collection in 2025, the brand continues to evolve, pushing design boundaries while staying true to its Parisian inspirations.
Origin
Nehu, inspired by the Nehushtan, is much more than just a brand name. It draws its significance from a biblical story rich in symbols of strength, healing, and transformation. Like the bronze serpent that Moses raised to bring salvation and protection to his people, Nehu embodies these timeless values.
Resilience and Transformation : The serpent, an ancient symbol of renewal and transformation, reflects the modern man who
continually reinvents himself, facing challenges while evolving.
Nehu speaks to those who embrace change while staying true to their essence.
Protection and Inner Strength : The Nehushtan, a sign of divine protection, inspires clothing that enhances not only outer appearance but also inner confidence and assurance. Each piece embodies this quest for inner strength, allowing those who wear it to feel protected and ready to face life with courage.
Authenticity and Integrity : By recalling the story of the Nehushtan, Nehu also strives to be a brand that rejects the artifices and idolatries of fleeting trends. It values authenticity, creating garments that endure over time through both their timeless style and quality.
With Nehu, every man wears not only clothing but also a story and values of strength, renewal, and integrity.
The choice of the name Nehu also resonates in a unique way within the three major monotheistic religions. In Judaism, the Nehushtan symbolizes divine intervention and salvation. For Christians, it foreshadows the crucifixion of Christ, where the raising of the bronze serpent becomes a metaphor for Jesus’ salvific sacrifice, as mentioned in the Gospel of John. As for Islam, while the story of the Nehushtan is not explicitly referenced in the Quran, the concept of healing through faith and divine protection remains a common theme.
Nehu is thus inspired by a shared spirituality, transcending religious boundaries and reflecting the universal themes of protection, renewal, and transformation.
